If SEO dies, can you still get paid to write articles?
If you get paid to write articles, you may be wondering… Since Google’s Penguin Update, the SEO industry has been quaking and shaking. Is SEO dead? Is Google up to no good? Are the rumors of conspiracy true? Will SEO help drive traffic to websites? Is there any use writing optimized articles?
Very proud of one of my coaching students who did some digging to find out. (Hint: There’s always more success ahead for a writer who makes an effort to know more!)
I’ve come across this article about SEO Articles, and how they may be on the way out (alas): http://www.forbes.com/sites/kenkrogue/2012/07/20/the-death-of-seo-the-rise-of-social-pr-and-real-content/
Just thought you’d be interested.
Yes – it’s been a hot debate in the industry since the Penguin slap.Here’s the scoop:Lots of SEO firms were doing black hat. Many were doing white hat.ALL were relying way too heavily on SEO to drive traffic.SEO is now considered essential but not sufficient for driving traffic, and more importantly increasing conversions of traffic into customers.SEO’s not going to work as a sole traffic-generation method. But it’s still important.Content, on the other hand, is more crucial than ever – it not only helps with SEO, but also works towards helping website visitors get to know, like, and trust the website owner. That’s what leads people to purchase.The specs for SEO articles are in constant flux. Used to be a perfectly optimized article was the holy grail of top rankings. Now, SEO can’t be ignored, but will never be as all-powerful as it once was.Good for you for doing some research and advancing your learning in the field!!!
Is it enough to drive sufficient traffic? Nope.
Is there still a need for SEO articles? Yes. And now more than ever, they need to be valuable, high enough quality to make a visitor glad they found the site. They should be engaging enough that a visitor wants to share the article with a friend and come back to the site again for more information.